Post-Baccalaureate Certificate
in Entrepreneurship
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Overview
In today’s business world, there’s no bigger reward or risk than starting your own venture. With the rise of digital technology and the opportunities the Internet presents for launching new products and services, there’s never been a more fertile environment for creating and nurturing new business ideas.
This certificate takes you beyond the classroom, allowing you to build and test your entrepreneurial ideas in real-world settings. The program is designed to help you develop skills in evaluating business opportunities, raising capital, building a business, and investing in businesses. Specifically, your entrepreneurial focus will be on research, analysis, planning, marketing, and decision-making. Throughout your coursework, you’ll benefit from current entrepreneurship literature, the latest business trends and techniques, and feedback from experienced faculty.
Admission Requirements
- A baccalaureate degree or higher from an accredited college or university.
Course Details
For the Post-Baccalaureate in Entrepreneurship, you must complete four courses and 12 credit hours. The estimated time needed to complete this certificate is 9 months.
Course Listing
As the initial course in the entrepreneurship specialization, this course serves as the prerequisite for all future entrepreneurial studies. It’s recommended that you enter the course with a well thought out product or service venture. You’ll explore many facets of this new venture to determine its potential success in the marketplace, including feasibility; an analysis of strengths, weaknesses, opportunities and threats (SWOT); and identification of potential investors.
In this course, you’ll learn to identify and analyze the various internal and external factors that impact the development of an effective marketing strategy. This will include governmental, business, technological, and political challenges and opportunities that exist in emerging national and international markets. The roles of history and tradition are also explored in light of their potential impact on various emerging market economies. The course requires you to delve into the following business topics: marketing early stage innovations and technologies, the dimensions of market research and analysis, intellectual property protection and management, and the foundations of a marketing plan. Finally, you’ll utilize current business case studies to demonstrate “real world application” of the concepts explored in this course to develop a strategic marketing plan for an existing or prospective business enterprise.
Forming a new business venture is an evolutionary process that requires research, analysis, assessment, and reevaluation of a new product or service in a competitive environment. In this course, you’ll assess various leadership styles, business models, and personnel skills to determine how they might be incorporated into your venture in order to maximize performance and success. You’ll also evaluate funding and financing options as well as market strategies based on an initial competitive analysis of the marketplace. Throughout the course, your goal will be to solidify and clarify your new venture plan through detailed research and analysis.
Here you’ll develop a plan to research, identify, and acquire the financial resources required for successfully funding a new venture. Fund sourcing will require you to examine business valuation, deal development, debt planning and structure, and the acquisition of venture capital from government agencies (e.g., the Small Business Administration) or interested investors. A clear and succinct strategy for funding the new venture will be paramount to the acceptance of your business plan by investors, stakeholders, bankers, or angel funds. Upon completion of this course, you should have a detailed financial plan to present to potential investors and other interested parties.
Learning Outcomes
- Apply the concepts and practices of entrepreneurship
- Effectively communicate and conduct sound, open-minded research
- Address business opportunities and issues critically and reflectively
- Create solutions to problems based on knowledge, research, critical thinking skills, and collaboration
- Demonstrate a commitment to the highest business ethics through accreditation
- Foster effective discussion of theoretical and real-world business problems
- Nurture a commitment to lifelong learning
Program Disclosure
Successful completion and attainment of National University degrees do not lead to automatic or immediate licensure, employment, or certification in any state/country. The University cannot guarantee that any professional organization or business will accept a graduate’s application to sit for any certification, licensure, or related exam for the purpose of professional certification.
Program availability varies by state. Many disciplines, professions, and jobs require disclosure of an individual’s criminal history, and a variety of states require background checks to apply to, or be eligible for, certain certificates, registrations, and licenses. Existence of a criminal history may also subject an individual to denial of an initial application for a certificate, registration, or license and/or result in the revocation or suspension of an existing certificate, registration, or license. Requirements can vary by state, occupation, and/or licensing authority.
NU graduates will be subject to additional requirements on a program, certification/licensure, employment, and state-by-state basis that can include one or more of the following items: internships, practicum experience, additional coursework, exams, tests, drug testing, earning an additional degree, and/or other training/education requirements.
All prospective students are advised to review employment, certification, and/or licensure requirements in their state, and to contact the certification/licensing body of the state and/or country where they intend to obtain certification/licensure to verify that these courses/programs qualify in that state/country, prior to enrolling. Prospective students are also advised to regularly review the state’s/country’s policies and procedures relating to certification/licensure, as those policies are subject to change.
National University degrees do not guarantee employment or salary of any kind. Prospective students are strongly encouraged to review desired job positions to review degrees, education, and/or training required to apply for desired positions. Prospective students should monitor these positions as requirements, salary, and other relevant factors can change over time.